The Wormcast is back with sports media conusltant Pat Crakes. We discuss the business behind the media deals we'll see in 2023. First a review of Amazon's first season as the broadcaster for Thursday Night Football. Why Google spent $2 billion on NFL Sunday Ticket? Major League Baseball's strategy around the Bally's Sports regional networks. Also LIV makes a deal with The CW, NBA, NASCAR, the College Football Playoff and more. Pat brings clarity to the economics in the space, you'll be more knowledgable after this show. Enjoy!
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